Sizing

Find your
perfect fit.

Full size conversions across UK, EU, and US for women's and men's clothing and footwear. When in doubt between two sizes, always size up.

Before you start

How to measure yourself

Use a soft measuring tape directly against your body, not over clothing. Keep the tape snug but not tight. For the most accurate result, measure in your underwear and ask someone to help where possible.

All measurements in our charts are body measurements, not garment measurements. If you fall between two sizes, size up. For footwear, always use your foot length in centimetres — the most reliable guide across all regions.

How to measure

Women's tops & upper body

BustMeasure around the fullest part of your chest, keeping the tape parallel to the floor. Do not pull too tight.
WaistMeasure around the narrowest part of your torso, above the belly button.
HipsMeasure around the fullest part of your hips and seat, keeping the tape level all the way around.

Women's Tops & Clothing Sizes

Measurements in centimetres. Between sizes? Size up.

Label	UK	EU	US	Bust (cm)	Bust (in)	Waist (cm)	Waist (in)
XS	6	34	2	80–83	31–32.5	60–63	23.5–24.5
S	8–10	36–38	4–6	84–88	33–34.5	64–68	25–26.5
M	12	40	8	89–93	35–36.5	69–73	27–28.5
L	14	42	10	94–99	37–39	74–79	29–31
XL	16	44	12	100–105	39.5–41	80–85	31.5–33.5
2XL	18	46	14	106–112	41.5–44	86–92	34–36

Fit tip: Use your bust measurement as the primary guide. Between sizes or prefer a relaxed fit? Go up one size. For structured styles, stay true to your bust.

How to measure

Women's bottoms & lower body

WaistMeasure around your natural waist — the narrowest point, above the belly button.
HipsStand with feet together. Measure around the fullest part of your hips, approximately 20 cm below your waist.
InseamMeasure from the crotch seam to the ankle along the inside leg.

Women's Bottoms & Trouser Sizes

Use your hip measurement as the primary guide for jeans, trousers, and skirts.

Label	UK	EU	US	Waist (cm)	Waist (in)	Hip (cm)	Hip (in)
XS	6	34	2	60–63	23.5–24.5	86–89	34–35
S	8–10	36–38	4–6	64–68	25–26.5	90–94	35.5–37
M	12	40	8	69–73	27–28.5	95–99	37.5–39
L	14	42	10	74–79	29–31	100–105	39.5–41
XL	16	44	12	80–85	31.5–33.5	106–111	41.5–43.5
2XL	18	46	14	86–92	34–36	112–117	44–46

Fit tip: Prioritise your hip measurement. If hip and waist fall in different sizes, choose the larger. For high-waisted styles, check both.

How to measure

Women's foot & shoe sizing

LengthTrace your foot on paper. Measure from back of heel to tip of longest toe in centimetres.
WidthMeasure around the widest part of your foot across the ball. Wide feet may need half a size up.
Best timeMeasure in the afternoon — feet expand slightly throughout the day.

Women's Shoe Size Conversion

Between sizes? Size up, especially for closed-toe styles. EU sizing is the most internationally consistent.

UK	EU	US	Foot Length (cm)	Foot Length (in)
2	35	4	21.6	8.5
2.5	35.5	4.5	22.0	8.7
3	36	5	22.3	8.8
3.5	36.5	5.5	22.6	8.9
4	37	6	23.0	9.1
4.5	37.5	6.5	23.3	9.2
5	38	7	23.6	9.3
5.5	38.5	7.5	24.0	9.4
6	39	8	24.3	9.6
6.5	40	8.5	24.6	9.7
7	40.5	9	25.0	9.8
7.5	41	9.5	25.3	10.0
8	42	10	25.6	10.1

Fit tip: Women's sizes vary considerably between brands. Use your cm measurement alongside the EU size as your most reliable reference.

How to measure

Men's tops & upper body

ChestMeasure around the fullest part of your chest, under your arms and over your shoulder blades. Keep the tape parallel to the floor.
WaistMeasure around your natural waist, keeping the tape snug but not tight.
ShoulderMeasure from shoulder point to shoulder point across your upper back in a straight line.

Men's Tops & Clothing Sizes

Use your chest measurement as the primary guide for all tops, shirts, and jackets.

Label	UK	EU	US	Chest (cm)	Chest (in)	Waist (cm)	Waist (in)
XS	34	44	34	84–87	33–34	70–74	27.5–29
S	36	46	36	88–92	34.5–36	75–79	29.5–31
M	38–40	48–50	38–40	93–100	36.5–39.5	80–86	31.5–34
L	42	52	42	101–108	40–42.5	87–93	34.5–36.5
XL	44	54	44	109–116	43–45.5	94–100	37–39.5
2XL	46	56	46	117–124	46–49	101–108	40–42.5

Fit tip: For a relaxed fit, go up one size. For slim-cut styles, stay true to your chest — the waist follows proportionally.

How to measure

Men's bottoms & lower body

WaistMeasure where you typically wear your trousers — just above the hip bone, not at the natural waist.
HipMeasure around the fullest part of your seat and hips, keeping the tape level.
InseamMeasure from the crotch to the ankle along the inside leg.

Men's Bottoms & Trouser Sizes

UK and US trousers use waist (W) and inseam (L) — e.g. W32 L32. Use the chart for international conversion.

Label	UK / US Waist	EU	Waist (cm)	Waist (in)	Hip (cm)	Hip (in)
XS	W28–W29	44–46	71–76	28–30	87–92	34–36
S	W30–W31	46–48	77–82	30–32	93–98	36.5–38.5
M	W32–W33	48–50	83–88	32.5–34.5	99–104	39–41
L	W34–W35	52–54	89–95	35–37.5	105–110	41.5–43
XL	W36–W37	56–58	96–102	38–40	111–116	43.5–45.5
2XL	W38–W40	60–62	103–110	40.5–43	117–122	46–48

Fit tip: UK and US share the same system. For slim-fit, go true to waist. For relaxed or wide-leg styles, consider sizing down one.

How to measure

Men's foot & shoe sizing

LengthTrace your foot on paper. Measure from back of heel to tip of longest toe in centimetres.
WidthMeasure around the widest part of your foot at the ball. Wide feet may need half a size up.
Best timeMeasure in the afternoon or evening when feet are at their largest.

Men's Shoe Size Conversion

UK and US men's sizes differ by approximately 1 full size (UK 8 = US 9). Use foot length in cm as your primary reference.

UK	EU	US	Foot Length (cm)	Foot Length (in)
5	38	6	24.0	9.4
5.5	38.5	6.5	24.3	9.6
6	39	7	24.7	9.7
6.5	39.5	7.5	25.0	9.8
7	40.5	8	25.4	10.0
7.5	41	8.5	25.7	10.1
8	42	9	26.0	10.2
8.5	42.5	9.5	26.4	10.4
9	43	10	26.7	10.5
9.5	44	10.5	27.1	10.7
10	44.5	11	27.4	10.8
10.5	45	11.5	27.8	10.9
11	46	12	28.1	11.1
11.5	46.5	12.5	28.4	11.2
12	47	13	28.8	11.3
13	48	14	29.5	11.6